PRINT, including:  Brochures, Catalogs, Sales Sheets, Flyers, Direct Mail and Trade Show Graphics.
PROMOTIONAL ITEMS, including:  Art creation and manufacturing coordination for Drinkwear, Coasters, Koozies, Shirts, Stress Relievers, Pens, Book Marks, Patches, Challenge Coins and countless other types of promotional merchandise.   
DIGITAL & MOBILE MARKETING, including:  Setup and content creation for online sales, promotions and special offers, through a variety of marketing channels, including AdRoll, AdWords, Facebook, Instagram and email marteting platforms.
MARKETING SUITE
The assortment of items pictured above represent order drop thank you cards, branded merchandise, thank you gifts and web/mobile marketing – all working together to build a positive customer experience and long-term customer loyalty.  Design services include all aspects of concept, layout, copywriting and manufacturing coordination. 
   |   Russell Outfitters ©2017
Source Photography by: Ben Gilliand
MOBILE FRIENDLY E-COMMERCE
The "responsive format" eCommerce site pictured above was produced for GameGuard Outdoors to bolster buyer confidence and help capture a larger eCommerce market.  Based on the Shopify platform, with numerous add-on apps for enhanced functionality, this eCommerce site quickly eclipsed sales from the company's previous eCommerce platform.  With more than 125 individual items and over 1,000 individual SKUs, the website, coupled with online marketing, continues to exceed expectations.   
Full-service design and production includes all aspects of site design, product photography, marketing imagery, photo composites, asset creation and site setup.   |   GameGuard Outdoors ©2016
MARKETING CATALOG
The images above represent a large-run, full-color, 84 page marketing catalog created for GameGuard Outdoors, featuring custom studio photography and outdoor lifestyle imagery.  Full-service design and production included all aspects of copywriting, layout, photography, retouch, print coordination and press checks.
   |   GameGuard Outdoors ©2017
Source Photography by: Ben Gilliand
WINDOW DISPLAY
As a rule, all photography is performed in high resolution and retouched in exacting detail to be suitable for large format reproduction.  In this case, an impromptu window display was generated from the cover of the 2017 GameGuard Outdoors catalog. 
  |   GameGuard Outdoors ©2017
Source Photography by: Ben Gilliand
TARGETED, SHORT-RUN CATALOG
The images above represent a 24 page specialty catalog, created for GameGuard Outdoors.   This short-run catalog was printed on a digital press and utilized content targeted for a specific customer segment.  The catalog featured custom studio photography and outdoor lifestyle imagery.  Full-service design and production included all aspects of copywriting, layout, photography, retouch, print coordination and press checks. 
  |   GameGuard Outdoors ©2014
Source Photography by: Ben Gilliand
VARIABLE DATA, DIRECT MAIL MARKETING
The images above represent a specialty, variable data, direct mail piece; containing a gift card, personalized message and a custom coupon code, redeemable at the client's online store.  Custom die lines were created for the self-mailer format and a special metallic, digital press compatible paper stock was selected to enhance the Christmas theme.  Full-service design and production services included all aspects of design, copywriting, layout, variable data setup, print coordination and press checks. 
   |   GameGuard Outdoors ©2016
CUSTOM STATIONARY
The images above represent a custom stationary card and mailing envelope, featuring foil stamping, foil emboss and blind emboss techniques on high quality linen stock.    Custom stationary is a wonderful way for sales people and management to send hand written notes to deserving employees, key contacts and customers.  Full-service design and production includes all aspects of design, art setup, print coordination and press checks. 
   |   GameGuard Outdoors ©2016
BRANDED MERCHANDISE
The images above represent multiple sizes and styles of Corkcicle premium insulated drinkwear, custom branded for GameGuard Outdoors.  Full-service design and production includes all aspects of design, art setup, and vendor coordination.   |   GameGuard Outdoors ©2016
CUSTOM GIFT CARDS
The images above represent custom gift cards in a series of denominations, redeemable through the client’s online store.  The pre-printed cards feature a blank area on the back, for variable data printing.  A Zebra thermal printer, prints the customer’s unique redemption code on the back of the card prior to delivery.  Full-service design and production includes all aspects of design, art setup, and vendor coordination. 
   |   GameGuard Outdoors ©2015
LIMITED EDITION COLLECTORS PACK
The images above represent two collectors packs produced for the Coca-Cola Racing family, containing a custom molded mini CD-ROM, featuring holographic Coca-Cola 600 authenticity marks and a variety of multimedia and video content. 
 |   Coca-Cola Corporation ©2000-2001
DIRECT MAIL MARKETING
The images above represent a large-scale direct marketing campaign for the Estee Lauder Breast Cancer Research Foundation, containing an informational CD-ROM and a detachable gift voucher for donors.  Full-service design and production services included all aspects of design, copywriting, layout, print coordination and press checks.  
  |   Estee Lauder BCRF ©2003
CUSTOM MARKETING CALENDAR
The images above represent just one of 16 different custom marketing calendars produced for Bell Helicopter Textron over the years.  A small team was utilized to divide the workload, including photographers, a 3D artist, production art assistants and proofreaders.  Design services included the overall concept, art direction, photo composites, retouching, printer coordination and final press checks.  The final images served as the backbone for most trade show graphics, wall wraps, facility art, plus other sales and marketing collateral.
  |   Bell Helicopter Textron ©2013
AIRCRAFT CUTAWAY POSTER
The image above represents a specialty, 6-color poster, utilizing a metallic silver touch plate and a transparent red touch plate for an up-scale, rich, vivid finish.  An overall satin varnish with high-gloss screen UV adds to the final effect.  A 3D artist was utilized to setup the multitude of individual layers needed to create the final photo composite.  Design services included the overall concept, art direction, photo composites, retouching, printer coordination and final press checks.
     |   Bell Helicopter Textron ©2011
3ds Max Elements by:  Eric Craft
MARKETING BROCHURE
The image above represents an almost entirely airbrushed photo illustration of the Bell 206B3 Jet Ranger in special 40th Anniversary livery.  At the time of creation, an actual painted aircraft did not exist, necessitating the use of photo illustrations throughout the brochure.  A donor aircraft was photographed to serve as the basis for my photo illustrations, over which extensive airbrushing was performed to generate the final result.  Design services included the overall concept, art direction, photo composites, retouching, printer coordination and final press checks.
     |   Bell Helicopter Textron ©2006
Source Photography by:  Sheldon Cohen and Eduardo (Ed) Garza
MILITARY MARKETING POSTER
The image above represents a complex photo illustration created for Bell Helicopter Textron and the U.S. Marine Corps.  Eight source photos were utilized to create the final 24x36” photo illustration.  High definition inks and a “soft-touch” aqueous varnish delivered an impactful final product.  Design services included the overall concept, art direction, photo composites, retouching, printer coordination and final press checks.
     |   Bell Helicopter Textron ©2008
Source Photography by:  Ted Carlson
MILITARY MARKETING POSTER (detail)
The detail shot above helps to demonstrates the level of quality characteristic of my photo illustrations.  In nearly every instance, the final photo illustrations needed to be pixel perfect, and suitable for large format reproduction, for use in trade show properties, outdoor advertising or wall graphics at customer facilities.
   |   Bell Helicopter Textron ©2008
Source Photography by:  Ted Carlson
PROMOTIONAL DRINKWEAR
The advantage of generating a fully layered photo illustration is the versatility it provides when creating derivative works, like promotional merchandise.  The “We Made it Beautiful” artwork was reformatted for a variety of applications, including mouse pads, glasses cleaning cloths, drink koozies and the pilsner glass pictured here.  Full-service design and production includes all aspects of design, art setup, and manufacturer coordination.
   |   Bell Helicopter Textron ©2008
MILITARY MARKETING POSTER
The image above represents a complex photo illustration created for Bell Helicopter Textron and the U.S. Army Air Cavalry.  The aircraft pictured were photographed “clean” with no weapons or mast mounted sight; all combat hardware and weathering were carefully added to the aircraft.  Twelve source photos were utilized to create the final 24x36” photo illustration.  Quality printing and a “soft-touch” aqueous varnish delivered an impactful final product.  Design services included the overall concept, art direction, photo composites, retouching, printer coordination and final press checks.
     |   Bell Helicopter Textron ©2011
Source Photography by:  Sheldon Cohen, 3ds Max elements by:  Eric Craft
PROMOTIONAL ITEMS
A variety of promotional items were developed around the 750K combat flight hour milestone, including a challenge coin, insulated bottle jacket and flight suit patch.  These marketing items were distributed at the AUSA and AAAA trade shows as well as being circulated to combat units, domestic and abroad.  Full-service design and production includes all aspects of design, art setup, and manufacturer coordination.
   |   Bell Helicopter Textron ©2011
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